| Google Ranking Tips -
Part 3 I think we've had enough math stuff for now, just
remember that the name of the game is to get as many links from
pages with high PR and few other links. The more of these links
you get the more your PR will grow and the more your rankings will
improve for your relevant keywords.
Google Pagerank™ and web directories
The best thing you can do for your PR seems at the moment seems to
be getting listed in Dmoz.org. Dmoz.org is home to the Open
Directory Project which is a human compiled directory of websites.
Pagerank™ is widely known to be biased towards big name
directories such as Dmoz.org, Yahoo and Looksmart.
This is true, especially in the case of Dmoz.org. These ODP links
are treated like gold by the Pagerank™ system. It doesn't even
matter what the individual PR of the category page is. I have seen
sites gain a large PR boost on the toolbar as soon as Google
updates its directory with the latest one from Dmoz.org. This is
because Google uses its own version of the ODP for the Google web
directory.
Don't believe ODP links are very important to Pagerank™?
Don't believe a listing in the ODP will boost your ranking?
Well they are and it will. Perform a search for almost anything on
Google and you'll discover that 75-80% of the top 10 results are
also indexed in the Google directory and therefore also listed on
Dmoz.org. The fact of the matter seems to me to be if your not
listed with the ODP, you shouldn't expect much traffic from
Google.
Getting a listing is not difficult, it does sometimes take time
but it's not difficult. Just make sure your site has good content
and follow the guidelines for adding a URL. Try to get your index
page listed at least. I say at least because although ODP claims
only to list your index page, there are plenty of sites with 5 -
10 pages listed.
Therefore if your site has very distinctive sections you can
submit each section, beware though that this must be done slowly,
otherwise you may be banned from the directory altogether for
spamming. Once Google updates its directory these listings could
do wonders for your sites Pagerank™. My article entitled
Open Directory Project guide is a complete guide to getting
into the ODP, I highly recommend you read it.
Regarding Yahoo and Looksmart, Pagerank™ will usually allocate a
more than normal amount of PR boost for any sites listed. Tips on
getting listed in Yahoo can be read in
Yahoo submitting tips.
If you're a non-commercial site or have a site that's almost
completely non-commercial you can get into the Looksmart directory
through http://www.zeal.com. I
really love this site, just like Google obtains its directory
results from ODP, Looksmart obtains its non-commercial listings
from the Zeal web directory. Without Zeal I would have to fork out
hard earned cash and all my site does is provide free information
in the form of articles and tutorials.
To continue, I submitted AKA Marketing.com on a Tuesday and was
listed in Zeal by Thursday morning. On Monday I checked my logs
and found lots of referrals from Looksmart, I was in Looksmart
already. I looked at my logs later only to find MSN had updated
its database from the Looksmart database and was sending me loads
of visitors because of the good listing I got. My site was listed
in Zeal, Looksmart and MSN within six days. Needless to say I
highly recommend you get over to Zeal.com and submit your site.
Before you can submit a site however you must pass a member quiz,
the quiz is a fairly simple straightforward one, you might however
learn a thing or two while doing it.
If you happen to be a webmaster that has a listing in all three of
Dmoz.org, Yahoo and Looksmart then I'm guessing your site has good
to very good PR and rankings.
Google ranking tips - Conclusion
In closing I would like to recap on some of the main points you
have just read. Be sure to have your main keywords and keyphrases
in your title tag and well spread throughout your page, use header
tags wherever possible. Get as many links from as many high PR low
number of outbound links pages as you can. Get listed with
Dmoz.org, Yahoo and Looksmart.
Well that's it. I hope you have enjoyed reading this Google
Ranking tips article as much as I have enjoyed researching and
writing it. I also hope that you can put this advice into use and
help get yourself some real traffic.
Article by David Callan. David is an Internet marketing
professional and webmaster of
http://www.akamarketing.com/webmaster-forums/. Visit his
webmaster forums for the latest discussions on search engines,
website authoring and Internet marketing related issues and
topics.
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